DEKRA Award - Winner 2017
Caverion Deutschland GmbH
Campaign to prevent ladder accidents
A mailing campaign is to raise awareness of ladder accidents from a low height among all commercial employees with the aim of preventing these in future. Falls from a low height are responsible for 40% of all ladder accidents.
The entry won the jury over in terms of creativity, simplicity, and effectiveness: the mailing consisted of a recreated medical file of a colleague’s real accident and provides information on the risk of accident depending on the height of the ladder. Since the campaign at the end of 2015/beginning of 2016, there have been no further ladder accidents in the company in the building technology and facility management sector.