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Maintain Control over Sales and Service Systems

Standard Audits

Automotive Auditing for Stronger Dealer and Service Networks

To protect their brand and maintain competitiveness in markets around the world , automakers need reliable control over sales and service systems across complex distribution networks. However, evaluating the performance and compliance of dealers, workshops, and customer service representatives can be challenging.
Our DEKRA standard audits assess network performance and compliance based on OEM-specific requirements and checklists, supporting the homogenization of service standards across dealers and countries and strengthening distribution network integrity.
Your Benefits
Quantifiable Performance Insights

Use quantifiable on-site data to evaluate performance across your dealer network and different countries.

Better customer service

Identify deviations and gaps in the application of brand standards and provide guidance for improvement to support more consistent customer service.

Stronger brand performance

Strengthen your brand, create added value, and maintain a competitive advantage in the market.

Future-ready digital audit approach

Take advantage of smart technologies and AI to increase audit efficiency, reduce costs, support auditors, and deliver faster, data-driven insights.

How We Support You

Realistically assessing your service network requires clear insight into how brand standards and processes are applied across dealerships and workshops. This data gives manufacturers the insight they need to evaluate performance across their service network.
Our experienced DEKRA automotive auditors conduct standardized audits tailored to your needs and support you throughout the process, from preparation to reporting. These audits analyze how brand standards and processes are applied in each dealership and workshop, identify deviations and gaps, and provide insights to support service quality, brand consistency and business goals.

Our Standard Automotive Audit Process

Define the requirements and specifications of the brand and client, organize the scope of the audit, and prepare the audit campaign accordingly.
Plan the audit in line with the defined specifications, and determine how the individual requirements will be addressed.
Select auditors with relevant automotive, brand and service expertise, then prepare them for the audit requirements and familiarize them with the client’s standards and objectives.
Conduct the audit using the defined standard checklist, assessing the relevant areas according to the agreed-upon specifications and requirements.
Document and evaluate the audit results. Summarize the findings, and record the results in a structured report.
Present the audit findings and gap analysis, providing the basis for developing further strategies, solutions, and improvement measures.

Key Areas of Our Standard Audits

With your standard audit specifications in mind, we focus on critical areas such as :
  • the facility,
  • the location,
  • equipment quality and condition,
  • accurate pricing labels,
  • demonstration techniques and test drives
Our audits also cover maintenance and repair processes and standards; sales and after-sales processes; the professionalism of sales, after-sales and support teams; IT procedures and processes; and financial status and stability.
The results provide a clear view of how your brand standards are applied across the network, highlighting gaps, strengths and weaknesses. This provides the basis for measures to improve processes, strengthen your brand and support more homogeneous customer service across the network.

Your Partner for Automotive Auditing Services

  • Experienced Automotive Expertise: Our qualified automotive auditors provide comprehensive, standardized audits tailored to your specifications.
  • Efficient Global Coordination: Our global delivery team coordinates audit activities across countries through a central point of contact, helping simplify international project management.
  • Objective Performance Insights: Our insights strengthen your brand, improve service performance, and help you meet your business goals.
Download
Automotive Standard Audits Infosheet
Automotive Standard Audits Infosheet
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